The Kingdom of Saudi Arabia ranks second in the Arab world and 49th globally in the Global E-Commerce Index, with annual growth expected to exceed 18% through 2025.
These important figures about e-commerce in Saudi Arabia clearly show that online stores have a great chance of success. We have browsed many Saudi e-commerce websites on the Internet, such as Amazon, Noon and other stores. Some e-commerce products specialize in clothing, shoes, home appliances, toys, electronic products and so on. Make online shopping a comprehensive and enjoyable shopping experience.
In this round, we recorded the most visited online stores, the best selling products and the most searched categories, resulting in a list of products that are in high demand online in Saudi Arabia.
We will show you the 9 most popular products traded in Saudi Arabia e-shops:
1. Clothes and shoes
E-commerce platforms selling clothing and shoes spread across all levels of Saudi society. The online store offers formal, active and everyday wear, as well as a wide range of all-season footwear for men, women and teens.
These stores attract the Saudi community because they offer clothing and shoes in sync with Arab and international fashion trends at the most competitive prices, in addition to offering discounts, as well as multiple payment options and the possibility of returns and exchanges, making online shopping an ideal place to buy clothing and shoes.
The best Saudi e-commerce platforms dedicated to selling clothes and shoes are: Ounass and ReedTag.
2. Mobile devices and accessories
Given the rise of e-learning, blended learning, and remote work, it’s no surprise that the demand for mobile phones and various electronic devices has increased. Due to the growing demand for electronic tablets, advanced mobile phones and modern lightweight laptops to enable remote learning and work experiences for all family members. Consequently, workers and students in the Saudi society find that the online marketplace is full of online stores that can easily meet all their needs no matter where they are. The demand for electronic devices is not limited to work and education, there is also an increase in demand for products sold over the Internet (such as “PlayStation”) and games such as headsets and controllers.
Mobile devices are one of the most used devices in Saudi Arabia and globally with a growing user base, so selling mobile devices has become one of the profitable eCommerce ideas in the long run.
Mobile phones and tablet computers come from popular e-commerce brands such as “Apple” and “Samsung”. In addition, there are mobile phone accessories, such as: mobile phone cases, power bank accessories, wireless chargers, car mounts, earphones, charging cables, etc.
When choosing a product to start selling online, consider the most popular products and the wide range of accessories that suit every taste and need and are compatible with many brands.
The best-selling mobile e-commerce platform in Saudi Arabia: eXtra Store.
3. Gold
The gold-focused e-commerce platform will meet people’s huge demand for various gold products and accessories, provide Saudi women with the comfort and pleasure of buying gold accessories, and thus provide the lifestyle they want.
Additionally, Saudi men and women have turned to buying gold bars from electronic markets as their presence provides them with a protective factor during economic emergencies and other emergencies such as ongoing pandemics and other crises.
An example of an online store selling gold in Saudi Arabia is Sawana Gold and Diamond Store.
4. Perfumes and natural oils
Saudi society is characterized by the acceptance of a wide range of high-quality men’s and women’s fragrances through the e-commerce market, as unique and original fragrances are available on the e-commerce platform, as well as international fragrances that are difficult to find in the Kingdom of Saudi Arabia.
Since online stores are ideal platforms to sell specialty products that might not be popular in the traditional market, the e-commerce market is the best place for Saudi men and women to buy natural oils as the demand for natural oils will increase dramatically in the coming years due to the growing demand for natural oils; it has multiple uses such as: freshening the air, treating headaches, refreshing, eliminating insomnia, increasing hair growth and density, moisturizing the skin, and other uses, making natural oils a specialty product strongly demanded by Saudi society through online stores.
Examples of e-commerce platforms that specialize in selling fragrances include: Soumou Perfumes, Sephora.
5. Auto parts
People in the Saudi society are very interested in their cars, which drives them to look for the professional auto parts they want through e-commerce marketplaces instead of traditional ones. The best selling car accessories at online store in Kingdom of Saudi Arabia are: Sun visors for car foldable windshield to protect the car from strong sun and rich and wonderful air fresheners. This list features the top selling online marketplace products in Saudi Arabia.
Best Online Store for Auto Accessories: Amazon.
6. Sports goods
Sports revenue is expected to grow by 22% by 2025. This exceeds the growth rate of Saudi Arabia’s overall e-commerce during the same period. Sports has become the second largest leisure activity for human beings next to tourism. This has led to the emergence of online stores for Saudi sports products such as running shoes, swimwear and fitness equipment.
“errea” is one of the most important e-commerce platforms in Saudi Arabia dedicated to selling sports equipment.
7. Jewelry
Jewelry and accessories are the most popular products regardless of time and place, including necklaces, rings, earrings, bracelets, jewelry and brooches made of different metals such as gold and silver and set with precious stones.
A woman’s confidence in a product and her decision to buy depends on two things, first is the way the product is clearly presented through the pictures, well lit and fits the true shape of the product on the body, and second is the shape and accurate description of the product including: colour, metal, stone, size, weight and shape.
The Best Online Shop for Selling Jewelry in Saudi Arabia: Nadine Jewelry.
8. Food
Supermarkets are getting a new look online these days, whether it’s a website or a mobile app. The online supermarket now sells: fruits, vegetables, baked goods, meat, milk, snacks, sweets and all kinds of groceries. This has increased the interest of Saudis in buying the food items they need most, such as: water, rice, flour, tomato paste, sugar, coffee, condensed milk, pasta and oil.
The best e-commerce platform for selling food in Saudi Arabia is: Saudi Souq store.
9. Furniture and home decoration products
Furniture and Home Decor ranks second in online clothing sales in Saudi Arabia and includes a wide range of bedroom, living room and kitchen furniture, as well as bathrooms, tables and chairs.
The most important element in the introduction of these products is the image, so the image must be very accurate, so as to allow customers to choose with high accuracy and provide customers with convenient transportation. You must have an agreement with a professional moving company, be able to get anywhere, deal with clients, and satisfy clients well.
The best home furnishing e-commerce platform in Saudi Arabia: Pottery Barn Saudi Arabia.
Of course, we can’t limit the examples above to just the ecommerce platforms mentioned above, but they can give you an idea of where to start.
We hope this data has given you some valuable insights into the best-selling products in the Kingdom of Saudi Arabia. We’d love to hear your thoughts on what we’ve covered today and how it applies to your eCommerce business. Are there any other trends or insights you can glean from this data? Let us know in the comments below.